Prada to Replace Louis Vuitton as Challenger Series Sponsor

Louis Vuitton has a long history with the America's Cup and has been the naming sponsor for the challenger series since 1980, this challenger series picks who will fight the defender for the America's Cup final. This is another leak from Italian media along with confirmation that the 36th event will be raced in foiling monohulls and be part of the deal with Luna Rossa being the challenger of record.

The challenger series will most likely be renamed the Prada Cup with the winner of that much longer series going on to face Emirates Team New Zealand in the match for the America's Cup.

Image: Carlo Borlenghi


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